Brands
Furla

Brands

Between Elegance and Originality

Since 1927, Furla has been creating in Italy and distributing in 65 countries worldwide, bags, shoes and accessories of exceptional quality and style.

Furla interprets the Italian spirit in a contemporary fashion, adding its unmistakable touch of creativity, elegance and timeless simplicity,

proposing modern and eclectic collections that combine the latest trends with craftsmanship. This leads to the creation of proposals that feature high quality materials and that are made by using cutting-edge technologies.

The Furla Eyewear collection mirrors the spirit of the brand, proposing frames with flowing and elegant lines, designed to meet the wishes of an exacting, alluring, up-to-date and self-confident woman.

 

Advertising campaign


2013 Sun Collection
The guiding source of inspiration for the 2013 Furla spring-summer collection is LIGHT. A light that goes straight to the essence of things. A light that captures atmospheres and communicates emotions.
SHAPES, COLOURS AND INSPIRATIONS
For the coming season, Furla has staged a veritable celebration of summer through an effective play of colour. Brand new colour schemes see white matched with delicate hues such as powder pink and picked up by rich nuances such as citrus yellow and ocean blue. Transparent elements,
shading effects and animalier inserts bring to life sophisticated models suited to those dynamic women who constantly strive to achieve a perfectly fashionable look. Sophisticated acetates and constant research into design result in original features paired with clean new lines.

Advertising campaign

2013 Eyewear Collection
Personality and elegance blend in the new eyewear collection that is developed in the name of casual-chic, sober and feminine style, which embodies future-oriented essential aesthetics as well as the true essence of the brand. The new models are designed for women who love to
interpret fashion in a personal way, finding in Furla's accessories a perfect ally to be always in step with the times thanks to modern shapes matched with refined details.
MATERIALS, COLOURS AND INSPIRATIONS
The new Furla eyewear collection celebrates the desire for change and innovation with its continuous search into unusual and exclusive materials and shapes whose design is truly unique and refined. The details of the new collection stand out, drawing inspiration from the brand's famous accessories and from the world of leather goods: padlocks, buckles and small rivets embellish all of the frames. Neutral shades prevail, such as white, beige, brown and havana, which recall free, uncontaminated nature, embellished with interplays of light and contrasts that underline refined decorations and give a personal twist to each style. Also black, the symbol of elegance, is one of the key shades of the season, either in the total black version or matched with white. The common thread of the entire collection is the insert on the temple that is customised with the iconic F in contrasting colours.

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